Lose Weight & Build Lean Muscle – The Best of Both Worlds

Mumbai, India – 27th May: GNC, a global leader in nutritional supplements, through Guardian Healthcare Pvt. Limited (“GNC India”), GNC’s master franchisee in India (https://guardian.in/), has announced the launch of GNC Pro Performance 100% Whey + Keto Surge, a revolutionary protein supplement that combines high-quality whey protein with fat-burning ingredients to support weight loss and lean muscle gain. For the first time in India, fitness enthusiasts can access a dual-action supplement that merges muscle-building and metabolism-boosting benefits in one powerful formula.

Ashutosh Taparia, Managing Director & Board Member of Guardian Healthcare Pvt. Limited, master franchisee of GNC in India stated,

“At GNC India, we continuously aim to introduce products that align with the evolving health goals of Indian consumers. As more people seek solutions that offer both fat loss and muscle gain, Keto Surge fills a critical gap. It’s not just a whey protein – it’s a step toward smarter, more effective fitness journeys.”

GNC 100% Whey + Keto Surge delivers 24g of premium-quality whey protein to support muscle recovery and growth. What sets it apart is its powerful fat metabolism blend — featuring ingredients like L-Carnitine, CLA, Garcinia Cambogia, and Digezyme. Together, these ingredients work to support appetite control, improve fat utilization as energy, and enhance digestion and nutrient absorption, making it an ideal choice for those pursuing fat loss without compromising muscle health.

Balaji Uppala, CEO of GNC India, added,

“With the rise of the GLP-1 movement, there’s a growing awareness and interest in science-backed weight loss solutions and Keto Surge is our answer to that. Keto Surge is a first-of-its-kind innovation tailored to Indian fitness enthusiasts who are looking to lose weight without compromising on muscle mass. It combines trusted protein quality with proven fat-burning ingredients.”

This formulation was developed indigenously by GNC India’s in-house R&D team in collaboration with medical experts, and reflects the brand’s growing focus on functional, multi-benefit supplements for the modern Indian lifestyle.

Designed for all fitness levels, from individuals aiming to tone up or manage weight as part of a healthier lifestyle, to seasoned athletes in a cutting phase, Keto Surge is the ideal supplement to support performance, fat metabolism, and overall body composition goals.

Now available in a delicious chocolate flavor, GNC 100% Whey + Keto Surge comes in convenient 1-pound, 2-pound, and 4-pound size variants, and is available for purchase on GNC India’s website, Amazon, Flipkart, Healthcare, Myntra, Hyugalife, and select offline stores.

Try India’s First Fat-Burning Whey – GNC 100% Whey + Keto Surge in super tasty chocolate flavor.Shop now and avail exclusive launch discounts & freebies.

 For media inquiries, please contact: 

Tanya Sharma, tanya.s@oneguardian.in

About GNC:

GNC is a leading global health and wellness brand that provides customers with a wide variety of science-based products and solution services to live well. The brand touches consumers worldwide by providing its products and services through company-owned retail locations, domestic and international franchise locations, digital commerce, and strong wholesale and retail partnerships across the globe. GNC’s diversified, multi-channel business model has worldwide reach and a well-recognized, trusted brand. By combining exceptional innovation, product development capabilities, and an extensive global distribution network, GNC manages a best-in-class product portfolio.

About Guardian Healthcare Private Limited:

Guardian Healthcare Private Limited, is the master franchisee holder of GNC for India. Guardian Healthcare, with 60+ premium pharmacies across India, serves over 10 million customers. Offering 100% reliable health, wellness, and pharmaceutical products, Guardian Pharmacy prioritizes reliability, customer satisfaction, and trust.

Poppy Mattress recently brought together the biggest names in the Indian furniture store industry for an exclusive two day event focused on business growth, emerging trends, and market insights. Set to become an annual highlight, Inspire 2025 was designed exclusively for furniture store owners, dealers, and distributors eager to transform their businesses and stay ahead in the rapidly changing retail landscape.

Poppy Mattress: India’s Largest Mattress Manufacturer

As India’s largest mattress manufacturer, Poppy Mattress is leading the charge in the furniture industry by providing valuable insights to help furniture store owners and dealers to stay competitive. The event served as a platform to discuss strategies for success and offer guidance on navigating the rapidly changing retail world.

Tackling the E-Commerce Challenge for Offline Furniture Stores

With the rise of e-commerce stores, offline mattress retailers face challenges in maintaining foot traffic and engagement. During the event, Poppy Mattress provided actionable tips to help mattress store owners and dealers effectively compete with online stores. Key strategies included enhancing the in-store mattress shopping experience, offering personalized customer service, and introducing exclusive in-store promotions. By focusing on unique in-person experiences, personalized mattress consultations, and creating a community around their brand, offline mattress stores can successfully compete with the convenience of online shopping.

Why Touch and Feel Still Matters

While e-commerce continues to grow, Poppy Mattress emphasizes the importance of experiencing a mattress in person before making a purchase. The tactile experience of testing the mattress, feeling its support, and ensuring it aligns with your comfort preferences is unparalleled. As the best mattress for hotels and resorts, Poppy Mattress is proud to serve the hospitality industry, providing large scale orders to listed companies and hospitality providers across Chennai, Coimbatore, Madurai, Bangalore, Mysore, Goa, and Pondicherry.

A Leader in South India’s Mattress Market

With a sprawling 2 lakh sq. ft. factory and a reputation for supplying mattresses in large quantities, Poppy Mattress continues to dominate South India’s mattress market. Whether looking for eco-friendly solutions or luxurious comfort, Poppy Mattress remains the top choice for consumers, furniture stores and large scale buyers.

The R&D Innovations Driving Poppy Mattress

Poppy Mattress’s commitment to continuous research and development has led to the integration of innovative features in their products:

• Airvent Memory Foam: Maximizes air ventilation for a cooler, more comfortable sleep.
• 3Zone AcuPressure Foam: Precision cut zones that support the body’s natural contours and provide enhanced pressure relief.
• Natural Bamboo Fabric: Integrated into several Poppy mattresses to enhance breathability and airflow.

The New Eco-Friendly Mattress Launches

Poppy Mattress unveiled new eco-friendly products that blend innovation with sustainability:

• Eleganz T.T. by Poppy Mattress: A Bonnel spring dual-side reversible mattress, offering super-soft foam and additional stability with support walls on all four sides.
• Selene – Euro Top by Poppy Mattress: A US-certified responsive foam mattress incorporating bamboo fabric and bonnell springs for enhanced support and breathability.
• Exuber Pro by Poppy Mattress: Featuring all new 3Zone AcuPressure foam, bamboo fabric, memory foam, and pocketed springs, it ensures minimal motion disturbance and customized comfort.
• Eco Latex by Poppy Mattress: Made from natural latex, coir, and pure grade respo bond foam, this eco-friendly mattress provides orthopedic support while prioritizing sustainability.
• Coir Pure by Poppy Mattress: A coir and memory foam mattress, combining natural materials for an airy, restful sleep experience.
• Saffron Eurotop by Poppy Mattress: Combining a knitted fabric quilt with super-soft foam and the natural breathability of High Density coir for a luxurious sleep experience.
• Coco Bond by Poppy Mattress: A natural coir mattress offering firm support, plush comfort, and breathability, with pure grade respo bond foam for durability.

Poppy Mattress: Leading the Hospitality Mattress Market

As India’s largest supplier of hospitality mattresses in 2025, Poppy Mattress used this event as a platform not only to network with industry leaders but also to showcase its latest innovations. By integrating sustainable practices such as the use of coir, latex, and bamboo fabrics

Poppy Mattress continues to remain at the forefront of both quality and eco-conscious manufacturing.

Join the Movement and Stay Ahead

Poppy Mattress remains committed to driving innovation and sustainability in the mattress industry. As the retail landscape continues to evolve, we invite all furniture store owners, dealers, distributors and directors to embrace these strategies, adapt to change, and thrive. Let’s work together to transform your business, stay ahead of the curve, and make a lasting impact on the industry. Reach out today and be part of the change!

Chennai, India – May 7, 2025 – In today’s business environment, digital transformation is crucial for every firm trying to establish its future footprint successfully. Among the various business and operational units undergoing change, HR technology has emerged as the most critical yet most delayed initiative across industries.

HR digital transformation is more complex than it actually appears. From conducting market research to zeroing in on the right HR tech, firms have a lot of groundwork to do. Although firms find the best HR tech, the real challenge is to incorporate the new system effectively into their existing workflow.

This is where HR implementation and support specialists come into the picture. They stand with clients who may have limited experience in handling digital HR systems throughout the software implementation.

DigiSME, a leading HRMS software provider, offers the best solution to companies that aim to accelerate digital adoption, especially in HR department.

Previously, the delay in software deployment was a minor inconvenience. But now, they are significantly impacting business continuity. Despite HR tech being the need of the hour, its implementation often falls behind schedule, leaving companies at risk of losing lakhs.

It begins with choosing the right technology but ends with effective implementation. When it comes to implementation process, most companies stumble if the HR, IT, and leadership teams aren’t aligned, or the HR software vendor lacks strong post-sales support.

Moreover, companies without a structured workflow find it challenging to identify where processes need to be digitised. It leads to confusion in the first place and later results in costly rework.

Thousands of organisations operate across the country, and the number of HRMS software vendors remains comparatively low. Making full customisation is a challenge. Many companies expect HRMS solutions to replicate their exact internal workflows, but not all processes can be mirrored. As a result, businesses often turn to standard products without fully understanding the need to adapt certain practices for better system compatibility.

When company leaders aren’t actively involved, HRMS projects often lose focus and momentum. At the same time, employees may resist the new system because they’re unfamiliar with it or fear being closely monitored. Smaller HR vendors might not be able to scale with your business needs, while larger global vendors may not understand Indian payroll and compliance rules. Another common issue is integrating the new HRMS with old systems like attendance, payroll, or ERP software, which often don’t connect smoothly.

DigiSME knows that HR digital transformation is not as easy as it sounds. The company has coined a hands-on support strategy that helps businesses replace HR chaos with clarity and turns change into progress.

Introducing Cost-to-Cost Onsite Implementation

DigiSME has launched its Cost-to-Cost Onsite Implementation Package — an initiative that to deploy HRMS faster with full on-ground support.

“We believe providing extraordinary support is just as important as offering a great HRMS software. Technology alone doesn’t solve the problem — people do,” said Dinesh Kamal Somanchi, CTO of DigiSME. “Our dedicated onsite team works closely with your employees right from the initial setup to ensure a smooth and quick software deployment. We understand that every business is unique, so our implementation specialists guide you through a customised setup process tailored to your specific needs. With hands-on support, your team can quickly adapt to the new system and start experiencing its full value from day one.

DigiSME’s commitment is to simplify HR transformation and empower every business across sectors.

To learn more about the Cost-to-Cost Implementation offering, visit www.digisme.in.